Transparent & Predictable Pricing

Simple Software Plans & Direct WhatsApp Meta API Rates

Pick the right subscription plan for your team and pay exact conversation costs with zero markup. Real-time transparent wallet deductions.

1. Platform Subscription Plans

All plans include complete broadcasting features, flow builder chatbot, contact manager, tags, and multi-agent live chat inbox.

Real-Time Estimation Tool

WhatsApp Message Cost Calculator

Calculate your monthly WhatsApp API wallet expenses based on your target country and expected message volumes.

Marketing Messages
1.0100 / msg
Utility Messages (Order/Updates)
0.1500 / msg
Authentication (OTPs & Verification)
0.1500 / msg

Estimated Cost Breakdown (India)

Marketing (10,000 msgs):10,100.00
Utility (5,000 msgs):750.00
Authentication (2,000 OTPs):300.00

Total Monthly API Estimation

11,150.00

Based on Meta Official Cloud API country tariffs + Standard Tier

Start Sending with Instant Broadcast
Meta Official Rates (INR ₹)

2. WhatsApp Official API Pricing Table

Exact conversation tariffs charged per message category. Rates apply directly without markup for Standard Plan and Starter Plan users.

Marketing Conversations

Promotions, custom offers, coupons, product announcements, newsletters.

Utility Conversations

Order confirmations, dispatch & tracking, billing updates, account notices.

Authentication (OTP)

One-time passcodes, login verifications, two-factor authentication codes.

Country CodeCountry / RegionMarketing (₹)Utility (₹)Auth (₹)
IN
IndiaPopular
1.010.150.15
AE
United Arab Emirates
4.761.501.50
SA
Saudi Arabia
4.321.011.01
GB
United Kingdom
5.032.092.09
NA
North America (USA & Canada)
2.370.380.38
DE
Germany
12.995.245.24
FR
France
13.632.862.86
IT
Italy
6.572.862.86
ES
Spain
5.841.901.90
NL
Netherlands
15.204.764.76
BR
Brazil
5.950.650.65
MX
Mexico
2.900.800.80
AR
Argentina
5.882.482.48
CL
Chile
8.451.901.90
CO
Colombia
1.190.070.07
PE
Peru
6.691.901.90
ID
Indonesia
3.912.372.37
MY
Malaysia
8.181.331.33
PK
Pakistan
4.510.520.52
IL
Israel
3.360.510.51
TR
Turkey
1.040.510.51
EG
Egypt
10.210.340.34
NG
Nigeria
4.910.640.64
ZA
South Africa
3.610.720.72
RU
Russia
7.623.803.80
XE
Europe (Meta region code)
8.182.012.01
XL
Latin America (Meta region code)
7.031.071.07
XM
Middle East (Meta region code)
3.250.860.86
XP
Other Asia-Pacific (Meta region code)
6.961.071.07
XA
Other/Rest of Africa (Meta region code)
2.140.380.38
XW
Rest of World (Meta region code)
5.631.631.63
XX
Unknown/Other Region (Meta region code)
5.750.730.73

* Note: All rates are per 24-hour conversation window or per-message as per latest Meta Cloud API policies.

Download / View Official Rate Card Sheet
Official Groups API Specification

WhatsApp Groups API Pricing & Limits

Programmatically create, manage, and engage in high-touch collaborative groups with customers, clients, and partners using Meta's official WhatsApp Groups API.

Max 8

Group Participants

Groups support up to 8 total participants (including your business number) for focused, high-value discussions.

10,000

Groups per Phone Number

Create and operate up to 10,000 concurrent groups per registered business WhatsApp number.

24h CSW

Group Service Window

A message from any member opens a 24-hour window for the entire group. Free non-template & utility messaging applies!

OBA Only

Official Business Account

Meta requires verified Official Business Account (OBA) status. Exactly 1 Cloud API business allowed per group.

Per-Message Delivery Billing

How Group Messaging Billing Works

Unlike 1-on-1 chats that charge once per 24-hour conversation, WhatsApp Group messages are billed on a per-message delivery basis to each group member.

24-Hour Customer Service Window:When any participant sends a message, a 24-hour Customer Service Window opens for the whole group.
Free In-Window Messages:Non-template messages and utility templates delivered during an active Customer Service Window are 100% FREE (free_group_customer_service).
Marketing Outbound Rates:Marketing templates sent to groups are billed at your regional marketing rate per delivered participant (group_marketing).

Webhook Pricing Categories

free_group_customer_service

Within 24h CSW (Non-template & Utility)

FREE
group_marketing

Marketing templates to group

Regional Rate
group_utility

Utility templates outside 24h CSW

Utility Rate
group_service

Customer service message delivery

Service Rate / Free

Supported Message Types

Fully compatible with Meta Groups API

  • Text Messages: Real-time 2-way messaging with full markdown support.
  • Media Attachments: Images (5 MB), Videos (16 MB), Audio (16 MB), and Documents (100 MB).
  • Text & Media Templates: Outbound pre-approved Meta templates for campaigns and announcements.
  • Invite Links: Invite users via secure links with optional admin join approvals (approval_required).

Non-Supported Features

Restricted by Meta Cloud API policies

  • Calling: Voice and video group calls are not supported via the API.
  • Disappearing & View-Once: Ephemeral messages cannot be sent in API groups.
  • Interactive Messages: Quick-reply buttons, list messages, and WhatsApp Flows are unavailable.
  • Commerce & Auth: Catalogs, orders, payments, and Authentication OTPs are restricted.

Why Businesses Trust Instant Broadcast

Built directly on Meta's Official WhatsApp Cloud API architecture for zero latency, top deliverability, and absolute billing clarity.

Zero Markup on Meta API

We pass on Meta’s direct country rate tariffs without hidden markups. You only pay for what Meta charges and your flat software tier.

Prepaid Wallet & Logs

Recharge your wallet at any time. View message-by-message deduction logs, status delivery receipts, and automated recharge alerts.

Green Tick & Setup Assistance

Get free onboarding help, Meta Business Manager verification guidance, and assistance applying for the Official Green Tick badge.

Frequently Asked Questions

Everything you need to know about WhatsApp API pricing and wallet recharge.

WhatsApp charges conversations based on 24-hour windows and message categories (Marketing, Utility, Authentication, and Service). Charges are deduced directly from your Instant Broadcast wallet in real-time according to the destination country rate.

Ready to Accelerate Your WhatsApp Conversions?

Get started with Instant Broadcast today and experience instant delivery, automated AI flows, and transparent billing.